Archive for October, 2014

Feel the Urge to Surge

Wednesday, October 22nd, 2014
I’ve occasionally wondered how some food items can bring people of a given age or generation together better than…most other things, really. Especially to people around my/our/your age, the mention of a specific defunct fast food item tends to conjure up really specific memories of the sort that maybe you don’t experience by seeing the box art to a long forgotten game, or re-watching a beloved movie. Go ahead – ask someone about the Arch Deluxe or a personal pan pizza and see how it goes.
For people in my age group who had access to it, though, there’s probably one specific consumable that reigns supreme as far as triggering that latent “OH SHIT IT’S YOUR FUCKING CHILDHOOD BRO” impulse that exclusively powers Buzzfeed articles: Coca-Cola’s XTREME Mountain Dew competitor, Surge.

Oddly enough? It’s back!

Taken from the passenger seat of my best friend's car, likely while listening to Ween.

Taken from the passenger seat of my best friend’s car, likely while listening to Ween.

 

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